Building the fundamentals for diversity and inclusion

Jazz Aviation LP has established a responsibility to the communities the regional carrier flies into with its diversity strategy. Corporate citizenship is a priority at the company and volunteerism is encouraged as employees give their time to workplace initiatives and events in their communities. The airline, owned by Chorus Aviation Inc., operates Air Canada Express flights and specializes in serving smaller markets as well as larger markets at off-peak times. Headquartered in Halifax with offices in Montreal, Toronto, Calgary and Vancouver, Jazz serves approximately 70 destinations across North America and flies more daily flights to more Canadian communities than any other airline.

When organizations invested in diversity and inclusion describe the practice as a key value that is embedded in their culture, it’s easy for hyperbolic communications to ensue. One of the goals of this series is to draw a line that connects the strategic and tactical aspects of diversity and inclusion, how plans execute in Canada and the successes that flow from them. Jazz Aviation has built a solid foundation for diversity and inclusion that interlaces with other departments to touch employees across all the parts of their operations. To understand how that foundation was built, we talked with Erica Fuhr, the airline’s lead on diversity and inclusion since 2009, when the company first dedicated a role to focus more strategically on the practice.

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